Natural Styles® is the foremost supplier of 100% pure, 100% natural and 100% organic Noni juice since 1997. Early on we here at Natural Styles®, recognized the health benefits that result from supplementing our western diets with this special fruit. We have labored diligently at great sacrifice to provide Noni fruit juice in the same form as consumed by the ancients of Polynesia. Additionally, we have gone a step further and have scientifically analyzed the Noni fruit juice to identify the truth about its' health potential.

Unfortunately the overzealous promotion of such a beneficial fruit juice coupled with the overstating of available scientific literature has created some controversy as to the truth about Noni. Natural Styles® is known for it's forthright presentation of Noni fruit juice as a dietary supplement that supports good health as a natural dietary solution/ addition to the western diet. We are firmly committed to investigating, providing and promoting the truth about Noni fruit juice.

The truth about Noni fruit juice is that it must be made only from ripe fruit. Natural Styles® only uses fruit from Polynesia. The fruit needs to be harvested when it is yellow to white in color. Green or immature fruit will not provide the potent phytochemical constituents that are responsible for supporting good health. Studies show that the most important phytochemical content for each respective fruit and or vegetable comes together during the natural ripening process. And this is true with Noni. Traditionally juicing is carried out over a 2-4 week period of time using the traditional gravity press method. The weight of the fruit, which has been placed into sacks and allowed to age, is placed into a large 500-gallon container providing for a natural press. Natural Styles® has optimized this procedure through a bladder press method, which delivers an improved quality of Noni fruit juice as well as providing for the freshest possible juice. The juice initially obtained is a yellowish-red color, which ultimately darkens to a mahogany brown color. The juice is then pasteurized to stabilize polysaccharide content and preserve the quality of the juice.

The truth about Noni fruit juice is that the longer the juice ages before pasteurization the more it breaks down via enzymatic degradation resulting in a lower polysaccharide content. Natural Styles® has proven through optimizing this process that the best Noni fruit juice can be provided in a way that preserves the tradition of the islands and the potency of the fruit.

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